I’ve been talking about this for a while, but finally the gears are in motion for WORLD OF HURT to open its own online store.  We are using Eat More Tees, a local T-shirt printer who does first-rate work and personal service, to produce the shirts.  Below is a sneak peek at the design for the first T-shirt.   

The front…

The fist logo is larger than what CafePress could do.  It’s a bold, simple, iconic logo that will fit right in with the sea of Green Lantern and other assorted Rainbow Lantern shirts you’re going to see at the cons this year.

And the back…

I may change the back design by removing the tagline, and making the web address bigger.  I think one of the keys to successful geek chic merchandise is to make it something non-genre fans wouldn’t mind wearing. 

Finally, most people prefer black tees, but I’ve got a real soft spot for ringer T-shirts.  There’s something kind of old school about them.  (Besides, I still owe Jasmine P. one for winning the Get-Carl-Weathers-To-Tweet-An-Acceptance-Speech-For-His-Unsung-BMF-Award contest.)

I should have everything up and running next week, but I wanted to give you a heads up so you could start saving those pennies; skip a couple soy latte, ya hippie; or stage a slip-and-fall accident for the insurance money** so you can order one for yourself or the WORLD OF HURT fan in your life.

- JEP

**WORLD OF HURT does not endorse hippie-bashing or insurance fraud…*stage wink*